Hitwise: New Zealand travel website rankings for the week ending October 8, 2011

Hitwise: New Zealand travel website rankings for the week ending October 8, 2011

Hitwise: As of October 8, 2011, in the ranking of New Zealand travel websites in the past week, Expedia.co.nz, TripAdvisor and Air New Zealand ranked first in travel agency, destination and accommodation, and airline websites respectively.

Travel Agents

Ranking

Website Name

domain name

Visit rate

Last week's ranking

1

Expedia.co.nz

www.expedia.co.nz

12.74%

2

2

Webjet New Zealand

www.webjet.co.nz

11.32%

1

3

House of Travel

www.houseoftravel.co.nz

10.34%

3

4

Flight Centre New Zealand

www.flightcentre.co.nz

7.01%

4

5

Jet Abroad – NZ

www.jetabroad.co.nz

4.08%

5

6

Orbitz

www.orbitz.com

2.84%

6

7

Kayak

www.kayak.com

2.63%

7

8

Harvey World Travel New Zealand

www.harveyworld.co.nz

1.93%

9

bookingbuddy

www.bookingbuddy.com

1.65%

10

10

FareCompare

www.farecompare.com

1.57%

Destination and accommodation

Ranking

Website Name

domain name

Visit rate

Last week's ranking

1

TripAdvisor

www.tripadvisor.com

5.14%

1

2

Wotif.com

www.wotif.com

4.32%

2

3

stuff.co.nz – Travel

www.stuff.co.nz/travel

3.72%

6

4

Booking.com

www.booking.com

3.43%

4

5

Yahoo!xtra – Travel

nz.totaltravel.yahoo.com

3.32%

3

6

HolidayHouses.co.nz

www.holidayhouses.co.nz

3.21%

5

7

AA New Zealand Travel Guide

www.aatravel.co.nz

2.58%

7

8

Jasons Travel Media

www.jasons.co.nz

2.34%

9

Book A Bach

www.bookabach.co.nz

2.15%

9

10

Mt Ruapehu

www.mtruapehu.com

2.07%

8

airline

Ranking

Website Name

domain name

Visit rate

Last week's ranking

1

Air New Zealand

www.airnz.co.nz

33.30%

2

2

Air New Zealand – grabaseat

www.grabaseat.co.nz

31.82%

1

3

Jetstar

www.jetstar.com

9.73%

3

4

My Air New Zealand

www.myairnz.co.nz

2.99%

6

5

Qantas

www.qantas.com.au

2.75%

5

6

AirAsia

www.airasia.com

2.64%

4

7

Virgin Australia

www.virginaustralia.com

1.98%

9

8

Emirates

www.emirates.com

1.84%

8

9

Fly Pacific Blue

www.flypacificblue.com

1.53%

7

10

Singapore Airlines

www.singaporeair.com

1.39%

10

Note : Data source: Experian Hitwise

<<:  ChannelAdvisor: Amazon sales increased 82% in September 2011

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