Ministry of Agriculture and Rural Affairs: 2020 National County Digital Agriculture and Rural E-commerce Development Report

In 2019, the online retail sales of 2,083 counties across the country reached 3,096.16 billion yuan, a year-on-year increase of 23.5%, of which the online retail sales of 832 poor counties reached 107.61 billion yuan, a year-on-year increase of 31.2%; the online retail sales of agricultural products in counties reached 269.31 billion yuan, a year-on-year increase of 28.5%, of which the online retail sales of agricultural products in 832 poor counties was 19.08 billion yuan, a year-on-year increase of 23.9%. Data and information on the demand side are increasingly becoming a new driving force for supply-side structural reform. The agricultural industry chain, supply chain, innovation chain, and value chain are being reconstructed at an accelerated pace. E-commerce has become an important "converter" of "green water and green mountains are gold and silver mountains."

At present, the global epidemic has brought many new difficulties and challenges to agricultural development. E-commerce has become a highlight of epidemic prevention and control, resumption of work and production, and an important means of economic recovery and expansion of consumption. my country's position as a "powerful e-commerce country" will be more solid. In 2020, the shortcomings of county-level agricultural and rural e-commerce will be quickly made up, and new consumer markets in counties will rise rapidly. The innovative development of e-commerce will lead the digital transformation and upgrading of agriculture, and make historic contributions to the decisive battle to overcome poverty and build a well-off society in an all-round way.

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