On November 7, Tmall reported that the day after the Tmall 11111 Shopping Carnival Alipay top-up and red envelope event, the pressure on the banking system doubled due to the surge in top-up transactions, and the payment systems of two banks including China Merchants Bank were almost paralyzed. Tmall reminded users to transfer money to Alipay or Yu'ebao in advance to avoid online banking congestion on November 11. It is reported that on November 5, Alipay and Tmall launched a red envelope recharge activity to encourage users to recharge Alipay in advance to ease the pressure on bank payments on the day of Tmall's 1111 shopping carnival. This activity attracted many consumers to participate. Data showed that at 10 o'clock on November 6, the number of Alipay recharges reached its peak, with nearly 200,000 transactions pouring in every minute, and the China Merchants Bank system instantly approached its payment limit. In order to prevent the bank system from being paralyzed, Alipay implemented emergency measures, resulting in blockage of China Merchants Bank payments for many users. Alipay said that on November 11, when the pressure on the banking system increased, Balance and Yu'ebao would be the safest and most reliable payment methods. As long as there is enough money in Balance or Yu'ebao, consumers can complete the payment in one step after entering the payment password on the payment page without jumping to other pages, which can help consumers grab discounted products as quickly as possible. According to Alipay's rules for recharging and grabbing red envelopes, from November 5 to November 10, 2013, at 12 o'clock from 10:00 to 21:59, consumers who log in to chong.alipay.com and chong.tmall.com to recharge Alipay through computers will have a chance to grab a 300 yuan red envelope for every successful recharge of 500 yuan, a chance to grab a 150 yuan red envelope for every successful recharge of 300 yuan, and a chance to grab a 50 yuan red envelope for every successful recharge of 150 yuan. The red envelope is only valid on November 11. Every year, Tmall's 1111 shopping carnival has become a feast for the whole nation. The reporter learned that the number of participating merchants this year has doubled compared to last year, increasing to 20,000, and the number of brands and products has also expanded again. In addition to well-known brands such as Nike, ONLY, Belle, Zwilling, Boyang Home Textiles, GAP, P&G, October Mommy, and Aoduo, international trendy brands such as ODM, 3M, and yellowwearth are also participating. This year, the main venue of Tmall, 1111.tmall.com, has retained the feature of 50% off and free shipping, and the sub-venues have once again set a record of more than 30, including the first-ever financial management sub-venue that can make money. |
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